Your story is a gift

Why everyone should write a book

by David Hughes.

If history were taught in the form of stories, it would never be forgotten. – Rudyard Kipling (1865-1939)

If you write a book – even a short one – and only one copy is produced and passed on to one other person and they remember one thing and pass it on, then you, the author, have made an important contribution to the next generation. And the next and the next.

Why every company should write a book

by David Hughes

Those in leadership positions who fail to grasp or use the power of stories risk failure for their companies and for themselves.
– John Kotter, Harvard Business School professor.

Every business should write a book. Win or lose, good or bad, the story remembered will be the one written. Because stories not only speak of history, they create it. Enjoy the quick read (12 pages).

How to lift your blog out of Blogosphere oblivion

Five “must-dos” to avoid the churning black hole of the Internet

by David Hughes

In business, blogging isn’t a hobby, an online soapbox or an amateur writing forum. It’s business, it’s professional, it’s money. It’s a place where “good enough,” isn’t; where more is not better, better is better. Your blog can rise above the din and the dumb and hold audiences if you hold it to a higher standard.

“Live” from the Consulting Fields

How to write the definitive business Fieldbook in real-time

by David Hughes

Although you can’t be in two places at the same time, you can transform what you do at almost the same time. You are there everyday doing what you do best and the Fieldbook is an extension of what you are already doing. If you can makes notes, record thoughts and write ideas on planes, trains and automobiles, then you can write a Fieldbook.

Everything is a story.